Google Labs Free SMS Channels Not in Satsfactory Line

Internet major player Google introduced Free SMS facility via Channels.This facility is useful for Webmasters, Organizations or any group of Family or Friends. Easily can share whole group any information.This is one of the fastest developing network in Internet across in India.
I also maintained a Channel name:News Express.

What is the dis advantage? I find a major drawback through my channel.
SMS Messages reach to users too late.Approximately messages reach to group after 1 to 2 hours. So this facility is not favourable for fast communication.This Free SMS service is not supports for any urgent or emergency conditions.

This is now in Labs, So may complete useful after developed the project.At present level not Satisfactory line for Fast communication.
Now this is useful for No urgency or not important delivery groups.
I expect shortly Google comes out with positive on SMS Channels as user Friendly.Check out for Site Updates News Express.

Also find Web based Free SMS Service for you